Indianapolis, Indiana is
home to many businesses bringing in billions of dollars to the city Businesses
including Eli Lilly, Cummins, and with Anthem being charted number one for
largest Indiana public Company. Anthem began in the 1940s as an American health
insurance company set in Indianapolis, IN, which then later to merge with
WellPoint Health Networks in 2004 (Anthem Inc, 2005). Anthem has been providing
affordable health plans that gives Indiana Hoosier the best health care they
need like dental and vision. About one in eight Americans are covered by
Anthem’s health plans for their medical care (Anthem Inc, 2005). That is over
73 million people who use Anthem’s health plans. Anthems goal is at exceeding
everyday executions, creating the best health care, and finding new
opportunities to begin growth (Anthem Inc, 2005). Anthem does not only take
care of their state residents but also gives employees quite the benefits of
their health plans. With Anthem having over millions of customers, and
employees too comes with a greater risk of privacy. Anthem holds records like
names, birthdays, medical IDs, and even social security numbers of every
individual. Which brings me to explain the ethical scandal that Anthem dealt
with in 2015, when it was attacked by an external cyber source. This
cyber-attack included hackers gaining information like names, social security
numbers, medical IDs, and even Income. With millions of records stolen it
almost makes it be the largest healthcare breach in years (Weise, 2015).
Although the breach did not significantly affect the people in some horrible
ways in which credit information was not stolen, and hackers were probably not
interested in medical information (Weise, 2015). This breach still concerned by
many customers and worried that their data could no longer be trusted to be
secure. Anthem main product is providing health care plans that require
personal information, therefore Anthem must take social responsibility in
making sure that their customer was given the trust that their

Running Head:
Ethical Analysis of Indiana Company                                                        3

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information could and
will be protected. For Anthem to exceed these expectations, I have designed
three programs in which Anthem can meet their daily goals, and to further avoid
conflicts like the 2015 breach. The first program includes all employees have
additional background checks periodically. In most cases, some cyber-attacks
include having an internal source within the company. A big company like Anthem
can make it difficult to spot out if an employee is violating their ethics and
compliance training or committing unethical actions. Employees must have a
semiannually background check and must comply with understanding their ethics
codes and compliance. With having employees being aware of their surroundings
it is also important for Anthems’ Customer to be aware of what is happening
within the company. I believe Anthem should be responsible for reporting any
activity to the customer directly through email first. If a data breach were to
happen again customers need to know right away to report if they have been
affected. Communication between the company and the customer gives a stronger
trust in knowing that a customer won’t be surprised by a third-party source
with information about the company they do business with. This may seem not
important as background checks and validations, but it is more of
responsibility that any company should have. The last program I think Anthem
should implement is their cybersecurity program. With company retaining
valuable information it is important for the company to rely on a trusted
cybersecurity program. I think with every breach encounter, Anthem needs to
spend time and money into researching why they were breached and how can avoid
next time. This makes Anthem socially responsible in caring of protecting the
customer information by using the best cybersecurity program. With these three
programs in effect, Anthem will show an enhanced reputation for its security.
The shareholder will see a higher market share because Anthem is conducting
business will other companies to provide a stable security network. With that
having a higher market share, means increased revenue for the company. These
types of programs will

 

Running Head:
Ethical Analysis of Indiana Company                                                        4

ensure Anthem’s customer
of not leaving them for other healthcare companies because they know their
information is in safe hands. In the end, the product is never your main factor
of whether your company is socially responsible. Taking actions to make sure
your customer is satisfied is the main factor to being socially responsible.