Human Being the most intelligent
creation always searching for better and best in a constant effort to transform,
innovate, and revolutionize their life & for the said purpose they find education
as the key to get better equipped with the tools needed to achieve their goals
along the path. As a person gets more indulged in to the practical life he
finds it hard to get himself practically educated but the needs to transform
his life and move to a higher position stays there.


Executive, whether mid-level or top
tier; seeks a business degree to rise professionally. Similarly, EMBA
participants are seeking to climb the corporate ladder further because
excellence in professional life leads to gains in personal life. With such
objective association with IBA for a business degree makes them shine.

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With a professional
motive other motives are also associated such as networking in corporate world,
easy job switching, enhancing skill set, and nurturing the ability to create
new & fresh ideas.


1.2    Terms and scope


This study tries to
explore, the motives of an individual, why he seeks a degree along with
investigating the following,


What is primary reason for joining MBA
Executive program?

Is it helping them transform their
career? (Financial, professional or personal)

1.3    Why am I interested?


In a study (Gui, 2010) states improving
analytical ability as the primary reason to attend the MBA program.  In our situation it also applies but there
are other motivator also which are further explored by (Khalid Javaid Anwer, 2013) in their study in
which they discovered “most of the respondents have an intention to select MBA
at evening to escalate their salaries and career growth”. Similar intentions/motivations
with students who just joined MBA Executive and who have passed out were found.


1.4    How will this be helpful?


This study, will help the
management of MBA Executive to tailor made the program, according to the needs
of majority, and highlight the major achievements / gains of the MBA Executive
family in practical life after passing out.


1.5    Research Question


In Pakistan, MBA programs
have flourished in the past few years and the primary assumption of this
research is that candidates want to climb up the corporate ladder. Earlier
researches have been done on MBA programs but this research focuses MBA
Executive program by IBA. Despite the fact that there are many institution
offering the same degree but why do candidates prefer to join the IBA’s


Ho       :           People
join IBA’s MBA Executive program for a tag of industry’s leading

brand & to cash it for having materialistic gains.

H1        :           IBA’s
MBA Executive program is joined to enhance the current skill set.